Prompt Portfolios for Non-Coders (PM, Ops, Marketing, HR)
Hiring managers want proof you can deliver with AI. A prompt portfolio replaces buzzwords with reusable systems, real outputs, and before/after metrics.

What Counts as a Prompt Portfolio?
Think of it as a showcase of systems—not one-off clever prompts. Each item demonstrates how you repeatedly create value with AI, inside real workflows. For every entry, include:
- Context: Who’s the audience? What’s the goal?
- Prompt system: Reusable blocks (context, inputs, output, guardrails, review).
- Output sample: Anonymized PDF/Doc/slide or screenshot.
- Result: Time saved, cycle time reduced, error rate down, NPS up—anything measurable.
One strong item with real outcomes beats ten fluffy “look what AI wrote for me” screenshots.
5 Portfolio Blocks (Copy-Ready Examples)
1) Research Digest (PM/Marketing)
Use when: you need a fast, source-backed brief to inform decisions.
Context: [topic, audience, goal]
Sources: [paste text or links]
Output: 1-page brief with bullets, risks, 3 actions, citations.
Guardrails: facts-only, call out uncertainty, avoid hype.
Review: compare to sources; list exclusions.
Metric ideas: “Time-to-brief −60%”, “Meeting time −20%”.
2) PRD/Brief Generator (PM/Marketing)
Use when: you need consistent structure fast.
Context: [problem, user, constraints]
Inputs: [notes, tickets, interviews]
Output: PRD sections (Goals, Scenarios, Risks, Metrics).
Guardrails: reject ungrounded claims; ask for missing data.
Review: stakeholder checklist (3 questions).
3) Ops Playbook (Ops/CS)
SOP: [process]
Exceptions: [edge cases]
Escalation: [who, when]
Prompts: generate macro per scenario; tone & persona guide.
Metric ideas: “First-response time −30%”, “Reopen rate −15%”.
4) Support Macros (CS)
Context: [customer profile, tone]
Inputs: [ticket summary]
Output: 3 macro variants + next-step checklist.
Guardrails: empathy rules; specific data placeholders.
5) HR Interview Kit (HR/L&D)
Role: [title, level]
Scorecard: [competencies, weights]
Output: structured questions + rubric + red flags.
Guardrails: bias check; consistent scoring.
Template: Research Digest Prompt System
Context: [topic, audience, goal]
Sources: [paste text or links]
Output: 1-page brief with bullets, risks, 3 actions, citations.
Guardrails: facts-only, call out uncertainty, avoid hype.
Review: compare to sources; list exclusions.
Present it like this: 1-page PDF + link to sources + the prompt block. Add a caption with a metric, e.g., “Cycle time −40% over 3 weeks.”
How to Present It (So It Lands)
- Before/After screenshot: Show the manual artifact vs. the streamlined one.
- One-line metric: “Brief creation time: 120 → 50 minutes.”
- Scope note: What this system is good for—and where it fails.
- Stakeholder quote (optional): “We cut prep time and spent more meeting time deciding.”
No proprietary data? Anonymize names and numbers; the structure is what matters.
Your 3-Item Starter Portfolio (This Month)
Week 1 — Pick 3 Workflows
- Choose recurring tasks (reports, PRDs, briefs).
- Write the prompt system (context, inputs, output, guardrails, review).
- Baseline: time, error rate, rework.
Week 2 — Ship & Measure
- Run each system twice in real work.
- Capture screenshots + outcomes.
- Tune prompts from stakeholder feedback.
Week 3 — Package Proof
- Create a 1-pager per item (prompt + output + metric).
- Store in Drive; share view-only links.
- Write a 3–5 line summary for LinkedIn/internal wiki.
Week 4 — Publish & Iterate
- Post the wins internally; offer to document the system for the team.
- Add a stakeholder quote or approval comment.
- Set a monthly review to refresh prompts and metrics.
Role-Specific Examples (Steal These)
Role | Portfolio Item | Outcome Metric |
---|---|---|
PM | PRD skeleton generator + risk log | PRD cycle time −40% |
Marketing | Campaign brief + repurposing calendar | Content velocity +2× |
Ops | Exception tree → macro library | Reopen rate −15% |
CS | Ticket clustering + proactive templates | Retention +12% |
HR | Interview kit + bias checklist | Time-to-hire −20% |
Make It Credible (Common Pitfalls to Avoid)
- One-off clever prompts: Without reuse, there’s no compounding value.
- Tool chasing: Stick to 2–3 tools; deepen the systems, not the app list.
- Vague wins: Always add a metric or a quote.
- Private data leaks: Anonymize or synthesize; show structure, not secrets.
Show outcomes, not opinions.
Three repeatable systems with real metrics will outperform any buzzword list on your resume.
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